Haley Smith

Project Management Lead / Wellington

Haley has well proven project management and customer service skills that have allowed her deliver many challenging and large scale projects over a number of years. 

Haley’s past roles have seen her take responsibility for managing some of the largest and most complex web projects undertaken in the government sector in recent times. She also brings significant private sector experience - including many years working in the banking industry.

Prior to joining DNA, Haley worked on the Energy Efficiency and Conservation Authority digital channel, including managing the concept, design and build of 15 new tools, including NABERSNZ, a tool for rating the energy efficiency of office buildings. Haley managed the delivery of many of the first large scale websites built on the CWP.

She is super organised and unflappable, well used to managing UX, Design, Research, Testing and Development teams - and working closely with 3rd party providers to deliver successful projects. Haley is adept working within a number of online project management tools and methodologies. 
She leads the Project management Team in Wellington and works on projects directly for Kiwibank, WREDA and The Electricity Authority.
Away from DNA, if Haley isn’t in her house renovation gear she’s socialising with friends and family and is always close to the beach.


Haley Smith