ONLINE WORK
Website redesign
"How do you significantly improve design which result in a much more straightforward user-experience?"
Following the rebranding of New Zealand Post – one of New Zealand's largest and most trusted brands – DNA was engaged to deliver a new design for their website.
The NZ Post website is used by tens of thousands of visitors each month, and as such the new design project was focussed on unlocking the latent potential for the site, allowing it to grow and evolve well into future.
Having worked closely alongside NZ Post as the primary supplier of design, interactive development, information architecture and web strategy for over five years, DNA had a detailed understanding of the potential for the site, and the constraints the site needed to overcome.
The result is a significantly improved design, resulting in a much more straightforward user-experience. The design was fully compliant with e-Government standards, planned with maximum accessibility in mind, and also incredibly flexible.
A future focus for the NZ Post site is to become a transactional channel, the new design was created with this in mind giving quick and easy access to sales content, in a no-fuss way.
SERVICES USED
- Online Strategy
- Interaction Design
- Information Architecture
- Visual Design
- Front-end Development
GET IN TOUCH
AucklandHayden Vink
P// 09 375 1592
hayden.vink@dna.co.nz
Wellington
Katherine Allan
P// 04 499 0828
katherine.allan@dna.co.nz